Creators make content, and their only expectation is to reach millions of people through their content. People consume video content on the internet, and these platforms can help a creator grow his audience. The content you post will eventually decide whether it’s going to be viral or not.
The content you create will decide the platform you’ll be posting on. If you love creating written content, then LinkedIn and Twitter can be the best option to go viral, but if we’re talking about video content, then you have various options which can help you to go viral. Creators look for monetary growth and which platforms can help them to grow their accounts.
Content Creators try different ways to reach millions of people and expand their audience as it helps them to enhance their engagement. It’s crucial to invest your time on a platform where you can get valuable output, and in this post, we’ll compare two social media platforms that can help you go viral and which can be the best platform.
Table of Contents
What’s the Platform’s Purpose, and Why are They Used?
YouTube and Facebook are both potential platforms which serve different purposes
YouTube is known for long video formats where you can find the origin of a specific video. On the other hand, Facebook is used to share pictures and create content for your friends; it allows you to make a Facebook page for different purposes.
By the time both platforms have evolved, it’s different from the start. Recently YouTube has introduced shorts where people can create short videos from 30 to 60 seconds. Facebook now has various features like a watch section where you can watch videos of your interest and attend live sessions.
Both platforms hold billions of users, and it’s known for a specific service. When we talk about creating long-format content, YouTube is a preference for people. YouTube is known for the origin of long-format video content. YouTube is a dominant platform where all you can find is videos. YouTube is known for originality, and it’s a video content platform which allows you to upload videos, do live streams, create shorts and many more.
Facebook has a specific user feed, and people can connect using it. The new feature allows Facebook to post and do live streams, and creators can choose to share content with the audience on Facebook. Facebook is now used to view reels and other small videos, live streams and content of your choice.
Facebook revolves around sharing your thoughts and socialising with people. Influencers who are pretty popular on other platforms create pages, and third-party content is more likely to for viral on Facebook. When we talk about visibility, both platforms are the best and have tremendous potential to make your content go viral.
The distribution of YouTube is quite strong, and the efficiency of Facebook is unbeatable; if you’re a content creator, you’ve to understand where your audience spends the most time, and you should invest your time there. Most creators are on various social media platforms, and Facebook isn’t different. You have to post your content, and you’ll get recognition. Let’s understand the best platform to go viral.
YouTube vs Facebook: Which One is the Best to Go Viral
As we’ve told you, both platforms are unique and have different algorithms. If you want your content to go viral, then understand where your audience is situated and what your goals are with your content. Per the brand ads on YouTube, the creators partner with the brand and get a commission to promote it; on the other hand, Facebook presents technology-driven products associated with different content.
If you’re creating content and want recognition, then Facebook can be the best option for your content. Creating short videos of around 30 to 60 Seconds which hook the audience can help you quickly go viral on Facebook. Many pages share primary content and still manage to get millions of views. You can do the same with your content by using Facebook.
Understanding what makes a video viral on youtube is crucial because, on YouTube, you’ll be running towards quality watch time so you can monetise your channel. You have to figure out which youtube content is best and how you can make something around it to make your video go viral. If you’re uploading shorts, then you’re more likely to get recognised, as YouTube is promoting YouTube shorts and encouraging people to create more of them.
Watch Time or Visibility
Visibility on Facebook or watch time on YouTube are the elements that differentiate both platforms. If you want your video to go viral and count as revenue generation, then YouTube can help you to enhance your watch time and get you revenue for your video.
Facebook can do the same by in-stream ads, which help you to earn money as it mainly depends on the views of your content and the advertisements that are running on your streams. Facebook visibility can be beneficial and help you to reach millions of people in no time.
What Works for Your Content
The type of content you create dictates the platforms. Short videos can help you go viral in both the media, but when talking about long video content and live streams, YouTube is preferable as it’s convenient and easy for creators. The small hacks associated with third-party applications are presented on Facebook, and small format videos work there as Facebook is working towards extending the duration of the content.
The most popular pages on Facebook can get views millions. You can post anything consistently, and you’ll get millions of views. With YouTube, the viral video will count for your channel and help you earn revenue if you’ve monetised your channel.
Final Thoughts
In conclusion, Facebook is a fantastic platform to get impressions and go viral with minimal effort, and Youtube can help you increase your watch time. If you want users to watch your video, then Facebook is the perfect platform for you, and if you want money for it, then you should go for YouTube.